Strategi pengembangan Televisi Republik Indonesia (TVRI) dalam produksi siaran : Studi kasus strategi TVRI jawa barat dalam mempertahankan eksistensi sebagai televisi lembaga penyiaran publik LPP di Bandung

Bagus Permadi, Setiawan (2017) Strategi pengembangan Televisi Republik Indonesia (TVRI) dalam produksi siaran : Studi kasus strategi TVRI jawa barat dalam mempertahankan eksistensi sebagai televisi lembaga penyiaran publik LPP di Bandung. Diploma thesis, UIN Sunan Gunung Djati Bandung.

Preview	Text (COVER) 1_Cover.pdf Download (148kB) | Preview
Preview	Text (ABSTRAK) 2_Abstrak.pdf Download (245kB) | Preview
Preview	Text (DAFTAR ISI) 3_Daftar.pdf Download (250kB) | Preview
Preview	Text (BAB I) 4_Bab1.pdf Download (540kB) | Preview
	Text (BAB II) 5_Bab2.pdf Restricted to Registered users only Download (1MB) | Request a copy
	Text (BAB III) 6_Bab3.pdf Restricted to Registered users only Download (825kB) | Request a copy
	Text (BAB IV) 7_Bab4.pdf Restricted to Registered users only Download (391kB) | Request a copy
	Text (DAFTAR PUSTAKA) 8_Daftar Pustaka.pdf Restricted to Registered users only Download (454kB) | Request a copy

Abstract

Bagus Permadi Setiawan. Strategy of Television Development of Republic of Indonesia (Tvri) in Broadcast Production (Case Study of West Java TVRI Strategy in Maintaining the Existence of Television of LPP Public Broadcasting Institution in Bandung) The strong competition of private television station in the circle of capitalist power make each television station compete to show a program which considered to sell by ignoring the quality aspect. Besides, people put the programs in a prime time hours so that they can make sure that the show is widely watched. Competition in the world of television in Indonesia is more competitive and complex included Televisi Republik Indonesia (TVRI) with Private Television broadcasting nationwide. Therefore in this research the writer has three points that can be thorough by the researher, those are (1) How is the process done by West Java TVRI as a Public Broadcasting Institution to maintain its existence in broadcast production (2) How is the implementation of broadcast West Java TVRI as a Public Broadcasting Institution to maintain its existance in broadcasting program (3) How to improve the professionalism of TVRI Human Resource as a Public Broadcasting Institution to maintain its existance in broadcast production. This reserach uses qualitative approach with Case Study method. Case study is a research method that uses various data sources (as much as possible data) that can be used to examine, describe, and explain comprehensively the various aspects of individuals, groups, programs, organizations or events systematically. In this study the writer to obtain data through interviews, observations and documents that can support the writer to obtain research results. The theory which used by the writer in tnis reasearch is Hierarchy of Influence Theory which has an assumption that the content of media message which delivered to public is a result of influence of the internal policy media organizations and influence of the external media itself. Actually, the internal influence on media content is related to the interest of media owners, the routine of media organizations. While external factor affecting to media content which related to advertiser, government and the other external factors. In this research the writer find the conclusion, TVRI in maintaining its existance by creating an interesting program which appropriate with vision and mission of TVRI, which produce a program to educate the nation and create programs needed by the community of West Java, such as making a program of Sundanese culture, the people of West Java were able to know the development of their culture and meet the information needs in accordance with the demand of the people of West Java.

Actions (login required)

View Item